Visual Identity, Motorsport Livery & Live Campaign Assets
Client: FURIA Esports × RedRam
Role: Lead Visual Designer
Scope: Visual Identity, Livery Design, Apparel, Key Visuals, Live Event Social Media
Tools: Illustrator, Photoshop, Figma
01. Key Visual & Campaign Direction
High-energy poster artwork bridging esports culture with professional motorsport.
02. Identity System & Typography
High-contrast typography lockups (Dublin / Francy) and strict color tokens engineered for split-second legibility on track and mobile.
03. Vehicle Livery & Apparel Specifications
Full-body Porsche 911 GT3 Cup wrap specifications, driver suits, helmet graphics, and lifestyle team merchandise.
04. Real-World Track Execution
Live on-track verification during the Porsche Cup Brasil championship.
05. Live-Turnaround Social Collateral
Pre-templated race calendar releases, teaser drops, and instant podium recap assets deployed during live race windows.